Author: Sophia

  How to generate good content for better ranking ? You all must have heard ‘Content is king‘. Generating good content is the best way to get better ranking because content is the soul for any website. Search engines prefers good content so in the process of getting better ranking generating good content is all […]

Google has come up with a new update and according to this google wont show ads on the right side of Desktop Search Results Worldwide. This update is strongly going to hit Google Search advertisers. Resulting in loss to startups and profitable for business owners with Good investments. Google will remove ads appearing on the […]

1.Anchor Text Over Optimization Tool Anchor Text Over Optimization Tool is a very valuable tool that helps in identifying the anchor text diversity on a particular website and highlight those areas where you are at risk for anchor text over optimization. Pros Helps us in avoiding over optimization. Cons Can optimize anchor text only. 2.Copyscape […]

Internet is a place where your reputation matters a lot. It’s important to have a positive presence on the internet and for that we need track and build our reputation. We will discuss about some tools that will help us in tracking our reputation. 1) Google Alerts Google Alerts is a free change in content […]

According to recent reports, Mobile internet usage has surpassed desktop internet users for the first time. This means more users accessed the intenet from there mobile phone and tablet than the desktop. According to recent data published by Statcounter 51.3% of the web vists came from mobile devices and whereas desktop had only 48.7%. Another […]

Mobile websites using Pop up ads will be penalized by Google In recent events google announced that from 2017 onward mobile websites using pop up ads or interstitial ads will get very less on no traffic from the google search result. This will be a huge blow to the advertisers who mostly depends on these […]

Verizon Buys Yahoo in a multi billion Dollar deal of the year In recent events Verizon, which is the largest telecommunication provider in USA has bought Yahoo for a whooping $4.83 Billion dollar. Verizon is an American giant in wireless carriers and ranks 13 in Forbes 500 list. This deal has ended the 20 year […]

Do’s and Don’ts for Pay-Per-Click marketing PPC or Pay-per-click marketing has taken the Digital Media by storm. Many big companies Like Google, Twitter, Bing, Yahoo, Facebook etc are earning more than 75% of there total revenue from there paid advertising model. But the king of Pay-per-click marketing is Google with it’s advertising model being the […]

In recent events google announced that they are currently working on adding a click to sms ad extension on Google Adwords. Google plans to launch out this ad format that lets your potential customer to message you. This new ad extension will be similar to call ad buttons, through which customers can directly send sms […]

In a recent event the head of Google’s Advanced Technology, Daniel Kaufman told us that Google is about to start testing on alternative method to upgrade old and complicated password procedure. Abacus is the code name for the Project This project has been named as ‘Abacus’ .Testing on this project will start from June and […]